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April 23, 2021
Today a reader, tomorrow a leader.
We at Exchange are proud to support a profession that reads, and are happy to celebrate World Book Day with you today!
An article on the Mental Floss website outlines “7 Scientific Benefits of Reading Printed Books.” Here are a couple of them:
“Readers of print books absorb and remember more of the plot than readers of e-books do, according to a study that was presented in Italy in 2014. In an earlier study, print readers also scored higher in other areas, such as empathy, immersion in the book, and understanding of the narrative. Scientists believe this effect is related to the tactile sensation of holding a book in your hands”...
“One recent study of college students in the U.S., Slovakia, Japan, and Germany showed that 92 percent of participants preferred actual books that they can hold and touch and leaf through whenever they please. Students cited fewer distractions and less eye strain as a couple of the reasons why they prefer printed materials, but other explanations were related to how books make them feel. Slovakian students in particular said they enjoy the smell of books...”
The article also extols the value of print books for children, explaining that a research study of “young children between the ages of three and five revealed that kids had lower comprehension of the story when their parents read to them from an e-book as opposed to a print book.”
In honor of World Book Day, we would like to offer FREE shipping on our latest books!
Use coupon code READ at checkout.
| Offer valid through April 24, 2021, at 11:59 pm Pacific Time. Free shipping offer only applicable on selected books with budget shipping to USA. May not be combined with any other offer. Not valid on past purchases or bulk purchase discounts.
What is ExchangeEveryDay?
ExchangeEveryDay is the official electronic newsletter for Exchange Press. It is delivered five days a week containing news stories, success stories, solutions, trend reports, and much more.